Claudia Rucker
President-Elect, NAWBO-SB
Founder & CEO: Beyond Ordinary Business
Beyond Ordinary Business Advisory helps service-based founders step into their present and profitable era. Through the Present & Profitable Framework™ and AI-enabled operational systems, we transform overwhelmed entrepreneurs into confident leaders by connecting the dots between their numbers, operations, and vision to build sustainable, profitable businesses.
Shannon Seaver
Advocacy Chair, NAWBO-SB
Shannon Seaver Career Coaching
Shannon Seaver Career Coaching helps individuals and organizations navigate career growth, transition, and change with greater clarity, confidence, and purpose. Founded by Certified Designing Your Life Coach Shannon Seaver, the practice draws on more than 20 years of experience in career development, higher education, nonprofit leadership, and EdTech to support professionals through career transitions, leadership development, and workplace change. Through personalized coaching, workshops, and consulting, Shannon empowers people to take intentional steps toward meaningful, fulfilling careers while helping organizations cultivate engaged, thriving teams.
Nicole Michelle Wald
Member at Large, NAWBO-SB
Nicole Michelle Wald is a confidence-led messaging and visibility coach for women entrepreneurs who know they’re exceptional at what they do—but struggle to articulate it clearly, consistently, and in a way that converts.
With 20+ years in education, sales, and content strategy, Nicole discovered that most messaging challenges aren’t about the words—they’re about the decisions and confidence behind them. Today, she helps women clarify their message, own their identity, and turn their content and conversations into clients.
Through her signature Confidence Lighthouse™ framework, Nicole blends strategy, identity work, and community to help women move from hidden to visible—and from visible to paid.
An international bestselling author and sought-after speaker, her work has been featured on NPR and earned a Grammy nomination. Known as the Confidence Catalyst, she’s guided hundreds of entrepreneurs, nonprofits, and thought leaders to stronger messaging, greater visibility, and meaningful business growth.
Iris Bula
Event Chair, NAWBO-SB
Typae LLC
Dr. Mary Jean Vignone
Past President, NAWBO-SB
Dr. MJ Vignone helps leaders lead with heart in an AI-powered world. As a keynote speaker, an executive coach, workshop facilitator, and host of the HeartWired podcast, she blends emotional intelligence with strategic leadership expertise to help people connect, adapt, and thrive.